Procare Service

ProCare* is dealer support that is all about you, your brand and your customers. No other offering in the industry provides ProCare's level of access to dedicated personnel skilled in digital and automotive marketing.


Your team includes an Account Advocate as well as Technical Support to make sure that your website's inventory, specials and prices are current. They also work with you to evaluate and adjust your digital performance analytics.* Your savvy Advocate tailors and executes a plan according to your specific needs, walks you through the results and ensures success — whether it's clearing out year-end models or increasing traffic to your Service drive.


  • One point of contact to coordinate your Digital Marketing strategy and "quarterback" your efforts
  • Confidence that your website, specials and promotions are managed and maintained within one to two business days
  • Ability to make smart and fast business decisions based on quantitative analytics
  • Help in highlighting your dealership differentiators and unique value proposition
  • Marketing experts provide inspiration and ideas for your website
  • Current content on your website, including specials and inventory
  • An online experience that lives up to the expectations of today's shoppers

*ProCare is a paid service that ensures that all the pieces fit together to represent your vision. ProCare is included in the Nissan Dealer website package at no additional charge until 03/31/2019, after which monthly fees apply. Additional marketing experts are available, depending on the suite of services that you select from CDK. Ask about additional support in enhanced Search Engine Optimization, Digital Advertising, Social Media Management and more.